Privacy Policy

1. Introduction

Swome (“we”, “us”, or “our”) is committed to protecting the personal data of everyone who uses our platform. This Privacy Policy explains what personal data we collect, how we use it, who we share it with, and your rights under UK GDPR and the Data Protection Act 2018.

By using the Swome app or website (“the Service”), you agree to the collection and use of information in accordance with this policy.

2. Who We Are

Swome is a property search platform operating in Northern Ireland, allowing users to browse, swipe, and shortlist properties. We act as the data controller for personal data collected through the Service.

For data-related queries, please contact us at: privacy@swome.app

3. What Data We Collect

3.1 Data you provide directly

• Name and email address when creating an account
• Profile information including preferences and search criteria
• Pairing information when you connect your account with another user
• Communications you send us via support or feedback channels

3.2 Data collected automatically

• Device information (device type, operating system, browser)
• Usage data (pages viewed, properties swiped, features used)
• Approximate location data if you grant location permissions
• IP address and session identifiers

4. How We Use Your Data

We use your personal data to:

• Create and manage your account
• Deliver the core Service, including property matching and pairing functionality
• Personalise your experience and improve property recommendations
• Send you service-related communications (account updates, new matches)
• Respond to support queries
• Analyse usage patterns to improve the platform
• Comply with our legal obligations

Our legal basis for processing is primarily contract performance (to provide the Service you have signed up for) and legitimate interests (improving the platform and preventing fraud). Where we send marketing communications, we rely on your consent.

5. Sharing Your Data

We do not sell your personal data. We may share data with:

• Service providers who assist us in operating the platform (e.g. hosting, analytics), under data processing agreements
• Other users only as necessary for the pairing feature, and only information you have chosen to share
• Law enforcement or regulatory bodies where legally required

We do not share your data with estate agents or third-party advertisers without your explicit consent.

6. Data Retention

We retain your personal data for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal or compliance purposes.

7. Your Rights Under UK GDPR

You have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your data (“right to be forgotten”)
• Restrict or object to processing of your data
• Data portability (receive your data in a machine-readable format)
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at privacy@swome.app. We will respond within 30 days.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been handled unlawfully.

8. Cookies

Our website uses cookies to maintain session state and analyse usage. You can control cookie settings through your browser. Disabling certain cookies may affect the functionality of the website.

9. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Children

The Service is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or an in-app notice. Continued use of the Service after changes constitutes acceptance of the updated policy.